
Copywriter
WIENERSCHNITZEL
Wienerschnitzel is a brand all about having fun with your food.
Here is a collection of work I helped bring to life for The World’s Largest Hot Dog Chain.

BROADCAST
"Scooter"
"Alaska"
Radio

#Hyundaihandoff
For Super Bowl weekend 2024, Hyundai launched a bold stunt on social media: taking the weekend off. Staying true to the Conquer the Weekend campaign for the Santa Fe, Hyundai trusted its Instagram channel to 22 brands, including Adobe, Igloo, Planet Fitness, Mint Mobile, and Wienerschnitzel.
Our team created several original posts both for the hyundaiusa and wienerschnitzel channels in just over a week featuring our iconic anthropomorphic hot dog mascot, taking a page from the Love Actually playbook.






Wieners & Wine
To show the world where Wienerschnitzel fits in with typical Thanksgiving traditions, we worked with a sommelier to identify which wines pair best with our various hot dogs 🌭🍷
SILVER ADDY (SOCIAL MEDIA) - 2024 AMERICAN ADVERTISING FEDERATION OC
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Agency: INNOCEAN USA
CD: Joe Reynoso, Ryan Scott, Jeff Bossin, Bob Rayburn
AD: Ryan Owens, Allison Inouye, Skyler Gregerson
Illustrator: Oscar Bastidas
CW: Gene Augusto